<h4>ABOUT THE CLIENT</h4><p>Lovadova has a mission, they want to reuse remnant fabrics to create high fashion clothes.</p><p>Fast fashion has been one of the biggest contributors of waste in the world. The nature of the business motivates a hyper changing style each seasons and it made so many clothes are out of styles in a matter of months.</p><p>This causes a lot of unsold end products become obsolete, it also cause so many unused fabrics can’t be used again until the trend is back. Which can take several years, might as well throw it out rather than keeping it only to get another extra storage cost.</p><p>This unused fabrics are called remnant fabrics.</p><h4>THE CHALLENGE</h4><ul><li><p>Make a fully functioning e-commerce website that has easy to use dashboard and CMS</p></li><li><p>Make the website elegant and clean. To have high fashion sense of design.</p></li></ul><h4>RESULT</h4><ol><li><p>Responsive website built with Wordpress &amp; WooCommerce. Looks good on smartphones, tablets, and desktops.</p></li><li><p>Full functioning e-commerce system with cart and automatic e-mail confirmation.</p></li></ol><h4>CREATION PROCESS</h4><p>Lovadova gives us the freedom to create the website as we like. As long as we stick to the brand identity and able to deliver the story at forefront.</p><p>But sometimes, freedom is a trouble (in a way).</p><p>While some of the team would like to have more artistic and conceptual design, we still need to consider the load time and CPU process of smartphone users.</p><p>That basically strips off most unnecessary user experience and focus more on the shopping experience.</p><p>The design process goes smooth with Lovadova's representative love our draft concept on the first go.</p><p>Using Wordpress and WooCommerce is chosen because it's the most flexible and simple CMS for non-technical users.</p>

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